Sales managers juggle coaching, forecasting, pipeline review, and team motivation. The right tools multiply your effectiveness across all these areas. We evaluated 25+ tools specifically for sales management needs - from conversation coaching to forecast accuracy to performance visibility.
Gong transforms sales coaching by letting managers learn from actual customer conversations at scale. AI surfaces coaching moments, tracks talk ratios, and identifies winning behaviors. Deal intelligence shows which deals are really healthy versus at risk.
Starting priceCustom
Strengths
Call coaching at scale
AI coaching insights
Deal risk identification
Competitive intelligence
Scorecards
Reality-based pipeline
Limitations
Enterprise pricing
Requires call volume
Privacy setup needed
Who it's for: Essential for managers who want coaching based on reality, not CRM data.
Clari gives managers the most accurate view of forecast and pipeline. AI analyzes activity data to predict outcomes. Pipeline inspection identifies where deals are stalling. The forecast calls become more accurate and less stressful.
Starting priceCustom
Strengths
Best forecasting
Pipeline inspection
Activity capture
Risk identification
Trend analysis
Commit confidence
Limitations
Enterprise pricing
Salesforce-focused
Implementation time
Who it's for: Best for managers accountable for forecast accuracy.
Salesforce remains the foundation for most sales organizations. Native reporting, forecasting, and pipeline management cover the basics. Add-ons like Sales Cloud Einstein and partner tools extend capability. The ecosystem solves almost any need.
Starting price$25/user
Strengths
Complete CRM
Powerful reporting
Huge ecosystem
Einstein AI
Customizable
Industry standard
Limitations
Complex to optimize
Expensive with add-ons
Requires admin support
Who it's for: The foundation that most other tools connect to.
Chorus (now part of ZoomInfo) provides conversation intelligence with strong coaching workflows. AI analyzes calls and surfaces coaching opportunities. The ZoomInfo integration adds prospect intelligence. Good alternative to Gong.
Starting priceCustom
Strengths
Conversation intelligence
Coaching workflows
ZoomInfo integration
AI analysis
Momentum tracking
Good value vs Gong
Limitations
Less market share than Gong
Integration depth varies
ZoomInfo-focused
Who it's for: Great Gong alternative, especially for ZoomInfo customers.
Ambition gamifies sales performance and structures coaching. Leaderboards and competitions motivate teams. Coaching programs ensure consistent development. TV displays celebrate wins. Best for managers focused on culture and development.
Starting priceCustom
Strengths
Gamification
Coaching programs
Leaderboards
TV displays
Goal tracking
Culture building
Limitations
Less deal intelligence
Requires commitment
Game design learning
Who it's for: Ideal for managers building high-energy, competitive cultures.
Outreach shows managers exactly how reps are executing sequences and activities. See which reps follow the playbook and which need help. The coaching features help identify and fix execution gaps.
Starting priceCustom
Strengths
Execution visibility
Sequence analytics
Activity tracking
Best practices
Coaching tools
A/B testing
Limitations
SDR/prospecting focus
Less for late-stage deals
Can be complex
Who it's for: Essential for managing SDR teams and outbound execution.
SalesLoft provides similar execution visibility to Outreach. Cadence analytics show what's working. Call recording and coaching features help develop reps. The Rhythm feature guides rep priorities.
Starting priceCustom
Strengths
Cadence management
Call recording
Analytics
Coaching
Rhythm prioritization
Good integrations
Limitations
Similar to Outreach
Complex pricing
Implementation time
Who it's for: Strong alternative to Outreach for sales engagement management.
Jiminny provides conversation intelligence at a lower price point than Gong or Chorus. Good call recording, AI analysis, and coaching features. More affordable option for mid-market teams.
Starting price$85/user
Strengths
Affordable pricing
Conversation intelligence
Coaching features
AI insights
Easy to use
Good support
Limitations
Less feature depth
Smaller ecosystem
Fewer integrations
Who it's for: Great for mid-market teams wanting conversation intelligence affordably.
People.ai automatically captures sales activity and uses AI to surface insights. See which activities lead to wins. Identify coaching opportunities based on actual behavior. Pipeline analysis shows deal health.
Starting priceCustom
Strengths
Automatic activity capture
AI insights
Behavior analysis
Pipeline health
Rep effectiveness
Activity intelligence
Limitations
Enterprise pricing
Implementation complexity
Activity focus
Who it's for: Best for managers wanting deep activity intelligence without manual entry.
Monday Sales CRM provides visual, flexible deal management at an affordable price. Customize pipelines, track activities, and manage team performance. Less feature depth but very easy to use and customize.
Starting price$10/seat
Strengths
Visual and intuitive
Affordable
Flexible
Easy to customize
Quick setup
Good for small teams
Limitations
Basic features
Less enterprise capability
Limited integrations
Who it's for: Good for small teams wanting simple, visual sales management.
