E-commerce marketing is unique - you need to drive traffic, convert browsers to buyers, and maximize lifetime value. The right tools understand product catalogs, shopping behavior, and revenue attribution. We curated the essential stack for e-commerce brands.
Klaviyo is the e-commerce email and SMS leader. Segment by purchase behavior, automate based on actions, and attribute revenue to campaigns. The foundation of e-commerce marketing.
Triple Whale solves e-commerce attribution in the post-iOS14 world. See true CAC, ROAS, and profit across channels. The source of truth for paid media performance.
Gorgias is the e-commerce helpdesk that drives revenue. See order history in tickets, automate responses, and track revenue from support interactions.
Privy builds pop-ups and email capture for e-commerce. Exit intent, cart abandonment, and welcome offers. Simple, affordable, and effective.
Yotpo collects and displays product reviews and user-generated content. Loyalty programs, SMS, and subscriptions available. The social proof platform.
Rebuy powers smart product recommendations and upsells. AI-driven personalization increases AOV. Cart upsells, post-purchase offers, and reorder reminders.
We evaluated tools on e-commerce-specific metrics and ROI.
Klaviyo (email/SMS) + Triple Whale (attribution) + Gorgias (support). Add Rebuy for AOV and Yotpo for reviews as you grow.
Klaviyo is purpose-built for e-commerce with better segmentation and attribution. Mailchimp works but Klaviyo is the clear choice for serious e-commerce.
When you're spending $10K+/month on paid media and need accurate attribution. Below that, the cost may not justify the insights.
